How to Stop Losing Leads and Book More Jobs
Change Your Filter Podcast
Key Points
- 14–16% of home service calls are missed.
- Average booking rates can be much lower than contractors realize.
- Better call handling can turn more existing leads into booked jobs.
- AI can help with missed calls, after-hours coverage, and call analysis.
Who is Josh Crouch?
Welcome back to the Change Your Filter podcast! In Season 3, Episode 8, Scott sits down with Josh Crouch, founder of Relentless Digital and Phone Tap, for a conversation about missed calls, booking rates, and the revenue contractors may be leaving on the table.
Josh has spent more than a decade in the home service industry, including operating HVAC companies and helping contractors improve their digital marketing and customer experience.
What to Expect
In this episode, Josh explains why contractors should pay closer attention to what is happening on their phones.
Scott and Josh discuss how missed calls, low booking rates, and poor follow-up can cost home service companies significant revenue, even when they are generating plenty of leads. Josh shares data showing that 14–16% of calls are missed and that many qualified opportunities never make it onto the schedule.
They also talk about how CSRs can build more value, handle pricing questions, and lead the conversation instead of simply answering questions and hoping the homeowner books.
The conversation also explores dispatching for dollars and how contractors can prioritize their best opportunities, along with where AI can support call centers through after-hours coverage, call analysis, and better data without removing the human element.
Keep the Conversation Going
Explore more Change Your Filter episodes on our podcast page.
Ready to turn more online leads into customers? Book a demo to see Contractor Commerce in action.
How to Stop Losing Leads and Book More Jobs
Change Your Filter Podcast
Key Points
- 14–16% of home service calls are missed.
- Average booking rates can be much lower than contractors realize.
- Better call handling can turn more existing leads into booked jobs.
- AI can help with missed calls, after-hours coverage, and call analysis.
Who is Josh Crouch?
Welcome back to the Change Your Filter podcast! In Season 3, Episode 8, Scott sits down with Josh Crouch, founder of Relentless Digital and Phone Tap, for a conversation about missed calls, booking rates, and the revenue contractors may be leaving on the table.
Josh has spent more than a decade in the home service industry, including operating HVAC companies and helping contractors improve their digital marketing and customer experience.
What to Expect
In this episode, Josh explains why contractors should pay closer attention to what is happening on their phones.
Scott and Josh discuss how missed calls, low booking rates, and poor follow-up can cost home service companies significant revenue, even when they are generating plenty of leads. Josh shares data showing that 14–16% of calls are missed and that many qualified opportunities never make it onto the schedule.
They also talk about how CSRs can build more value, handle pricing questions, and lead the conversation instead of simply answering questions and hoping the homeowner books.
The conversation also explores dispatching for dollars and how contractors can prioritize their best opportunities, along with where AI can support call centers through after-hours coverage, call analysis, and better data without removing the human element.
Keep the Conversation Going
Explore more Change Your Filter episodes on our podcast page.
Ready to turn more online leads into customers? Book a demo to see Contractor Commerce in action.
